A new connection

We are finally reaching a good rhythm with Josh, Tia and Jason of the Agridime team. It has been a great experience working to find a new marketing channel for our calves.

We always say in the cattle business that nothing ever happens fast, so this project actually started three years ago with something I saw in the literature about an interesting new concept. A few months later I heard from Josh. Then a few months after that Jason came to visit us. When we shipped out our first group of calves, Josh , Tia and Jason all came to see us — maybe a lot to see our nice calves, too!

Final+PNG-720wLate last year Josh let us know that first group of calves graded very well at market! Exciting news for us because we have been setting ourselves up, for more years than I care to admit, to provide excellent beef.

Back to “nothing ever happens fast,” planning for calves starts with good bulls and good cows. We have very good legacy genetics in the cow herd. We also have great bull breeders right here in central Missouri. So, we’ve been marrying up local resources and crossing our fingers for years.

It takes nine months to open the cute little package and then about a year to see what’s inside — what you get on your table. It is great to know we are heading in the right direction with feedback through the Agridime system. Check it out!

Time to welcome 2020

It feels like spring here, except this morning was frosty-cold at sunrise when I went to open the gate. We’re planning seeding and weaning and sale of last year’s fall calves — lots to think about now that the daily winter hay feeding-feeding is coming to an end.
2020 winter was rather mild, but we’re expecting wet and flooding when spring flowers.

The farm is lucky on that score, though neighbors are not so. The acres here hug a high ridge that only tickles water runs down stream. In heavy rain we get a upper watershed gush that prevents crossing, but even that subsides in a few hours. It leaves behind a few overflows and debris, but nothing like brethren down stream.
So it has been a happy new year here. Cows and calves are happily searching out green. Other cows are getting ready to bring new little ones into the world. The bulls and birds are singing (bulls sort of sing out challenges to each other all the time) and peepers are trying to keep us awake all night.
Happy new year to you, and happy spring, too.

Happy New Year 2019!


A nice group of calves coming through the barnyard on the way to a new pasture with their mothers.

This year could sure be better than last year, hands down. The cattle business, at least this source end of it, has stayed remarkably stable through 2018 and is projected to hold, given good export markets.

Things are starting to happen with animal traceability in the U.S. That also means to me that people will know where their beef comes from at the consumer end. It’s interesting to read the feeder-packer end of the business saying traceability is all about disease discovery (so authorities can find the source of an infected animal, as in the Mad Cow Disease scare in early 2000s) — nothing to do with labels at the grocery store.

Well, I think, if we are able to trace a calf back to farm of birth, consumers will want to have access to that information through labeling as well. There seems no way a marketing and consumer-centric food industry would mask origin if it is easily discoverable.

Feeders and packers want to be able to import beef and label it as USA with a slight-of-hand at the packer. Right now they can either cut an entire imported carcass, or even just repackage a portion, and call it USA beef. They like that because they can work the global market for best prices — for best profits.

In the mean time, cow/calf operations are only able to get a “leveled” price for genuine domestic beef, probably based somewhat on the premium export market — not domestic supply. In 2015, when U.S. beef supply could not meet demand, and feeders/packers were competing, cow/calf operations realized an exceptionally good year with prices supposed to continue until 2017. Well, the market crashed because packers/feeders could import beef for less — and they did with abandon.

So, you say, all businesses have their ups and downs. That’s true, but at the bottom of the beef business, where cow/calf operations live, the “leveled” price extrapolated from top of the complex, has been just enough to operate through 2018 and into 2019.

I would like to have everyone know when they have Lucas Farms beef on their table because I know the animal was raised with care on an environmentally sensitive ranch. That is an important decision point when choosing beef at the grocery store.

Right now labeling that says “USA” on the beef package is a lie.